Pigment

Led the full redesign of Pigment, resulting in 2× download growth and securing the app’s position as the #1 coloring book app with a 4.6 rating. Built the new design system, visual language, and prototypes, validated through multiple user tests.

Designed @Pixite 2024–2025

Spool

Built Spool from 0 to 1 with cross functional teams, defining the vision, brand, and experience of a music video editing app for musicians and VJs. Designed a scalable system across iPhone, iPad, and Vision Pro, supported by research driven iterations and creator testing.

Designed @Pixite 2022–2024

Zinnia

Improved Zinnia’s core journaling tools, organization flows, and Apple Pencil Pro interactions through user research and feedback. Resulting in increased accessibility, usability, and creative efficiency, helping secure its spot as the #1 creative journaling app.

Designed @Pixite 2020–2023

Instants

Shaped and launched a fast, template driven social video creation app from 0–1, contributing to UX, motion design, and brand. Streamlined workflows to reduce time to value and collaborated with brands to foster new partnerships.

Designed @Ingage 2019

Foursquare

Led design contributions for Foursquare’s enterprise rebrand, translating location data into a modern, generative visual language. Resulting in a unified brand identity across product, marketing, and enterprise touchpoints.

Designed @FSQ 2020

From Space

Led an independent design studio creating album artwork, campaigns, and branded visuals for musicians and artists. Collaborated directly with clients on concept, art direction, and execution, delivering bold, immersive visuals across digital and physical channels.

Designed @From Space 2017–2020

Ellery holds 13+ years of experience across product design, branding, and graphic design. Shaped by agency and tech roles in NYC and now working remotely in California. Outside of work, he enjoys making pizza, spinning records, and getting lost in experimental art projects.

Feel free to reach out and say hello.